Tennis players play active part in 'Twitter Games'

The London 2012 Olympic Games was once billed by British Olympic Association chief executive Andy Hunt as the 'Twitter Games' - and tennis players will play a big part as some of the most active users on the social media network.

Although Twitter was used during Beijing 2008, it had not reached the level of prominence it enjoys now. Six million users were on the service in 2008, compared to more than 600 million who are now signed up - and London 2012 is expected to see an unprecedented amount of social media activity for a sporting event.

Tennis players have already been posting pictures and quips from Wimbledon and the Olympic Village. Although strict guidelines from the International Olympic Committee (IOC) are in place, as well as advice from their own National Olympic Committees, players are encouraged to share the experience of the Games with the world.

Ten of the 16 men's singles seeds and nine of the 16 women's singles seeds are on Twitter. Novak Djokovic of Serbia is the most followed male tennis player at the Games with around 1.1 million followers, Britain player Andy Murray is second after recently breaking the one million followers mark, and American Andy Roddick, with around 991,000, looks set to emulate that shortly.

Spaniard Rafael Nadal, who was forced to withdraw from the Games through injury, is the most followed men's player with more than 2.7 million followers. World No.1 Roger Federer from Switzerland does not have a Twitter account, although he has more than 11 million 'likes' on his official Facebook page.

Serena Williams of the United States is the most followed female player with 2.9 million followers. Her sister Venus is second with around 842,000, and Sania Mirza of India - who is ranked 247 in the world - is third with around 622,000.

However, tennis players still fall way behind basketball players LeBron James, the most followed athlete at London 2012 with more than 5.5 million followers.

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